Brands Archive - Center For Music and Arts Entrepreneurship

Cutting Edge Conference – Day 4 – Distributing the Goods

Day 4 of the Cutting Edge Music Conference in New Orleans: A panel of music industry professionals talks about music distribution in a digital age

Cutting Edge Conference – Day 4 – Do I Need a Manager

Day 4 of the Cutting Edge Music Conference in New Orleans: A panel of music industry professionals talks about when an artist needs a manager and what happens when they acquire one

Cutting Edge Conference – Day 4 – Internet Killed the Video Star

Day 4 of the Cutting Edge Music Conference in New Orleans: A panel of music industry professionals talks about the importance of developing an artist's web presence with social media networking

Cutting Edge Conference – Day 4 – On the Radio

Day 4 of the Cutting Edge Music Conference in New Orleans: A panel of music industry professionals talks about the role of radio in today's music industry and why it has lost its potency

Cutting Edge Conference – Day 4 – Stupid Things Artists Do When Trying to Get a Gig

Day 4 of the Cutting Edge Music Conference in New Orleans: A panel of music industry professionals talks about what budding artists should avoid when attempting to set up a gig

Cutting Edge Conference – Day 3 – Bands Brands and Fans

Day 3 of the Cutting Edge Music Conference in New Orleans: A panel of music industry professionals give their insight on working with brands

Cutting Edge Conference – Day 3 – If the Record Deal is Dead

Day 3 of the Cutting Edge Music Conference in New Orleans: A panel of music industry professionals talk about when a musician should seek another label and about alternative forms of management

Cutting Edge Conference – Day 3 – Keynote Address

Day 3 of the Cutting Edge Music Conference in New Orleans: David Israelite, President and CEO of NMPA talks about his company and about major developments in the music industry

The Rising Popularity of Branding with Dave Neupert

Dave Neupert is the founder of M80 Interactive Marketing, and acting CEO. In this segment he discusses branding and the initiation of branded music in the music industry. Neupert also mentions how major labels are starting to utilize branding.

The Growing Connection Between Ad Agencies and Record Companies

Eric Corte, a representative from Saatchi and Saatchi, a prominent advertising agency, talks to Loyola University New Orleans students about music in advertising. In this segment he covers the relationship between ad agencies and record labels and where they are headed in the future.
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