The Purpose of a Business Plan

In this segment of a business plan seminar held at Loyola University, New Orleans, business professor Brenda Joyner explains why it is essential to have a business plan in order to secure financing for an enterprise, whether approaching a venture capitalist or a family member. Joyner talks about the business plan as a means of establishing credibility, capability, and an understanding of the risks involved in the business

Factors That Banks Consider When Reviewing Loan Applications

In this segment of a business plan seminar held at Loyola University, New Orleans, business professor Brenda Joyner responds to a student

An Interview with Don Van Cleave of the Coalition of Independent Music Stores

Don Van Cleave, longtime music retailer and founder of the Coalition of Independent Music Stores, visits Loyola University, New Orleans to discuss his entry into the music business, his founding of the Coalition of Independent Music Stores (CIMS), and the state of distribution and retail in today

Networking Your Way into the Music Business

In this Loyola University, New Orleans forum with Artists House Music President John Snyder, jazz promoter Deborah Lewow explains why networking is essential to building a career in the music business.

Marketing and Promotion Budgets in Today’s Music Industry

In this Loyola University, New Orleans forum with Artists House Music President John Snyder, jazz promoter Deborah Lewow explains how she allocates marketing dollars in today's music industry.

Loyola University Forum: Don Van Cleave and Peter Lubin Discuss the State of the Music Business

Don Van Cleave (President of the Coalition of Independent Music Stores) and veteran A&R rep Peter Lubin (The Pixies, The Moody Blues, Peter Gabriel) share stories and opinions gleaned from their long careers in the music business

NARAS 2007 Panel: Record Deals in the Digital Age

In November 2007, Loyola University, New Orleans hosted a series of workshops and discussions by NARAS (The National Academy of Recording Arts and Sciences) on how to survive and build a career in today

Music Industry Entrepreneurship Advice from George Howard

In this discussion, Loyola University, New Orleans music business professor and entrepreneur George Howard advises student Marley Lovell on how to create a focused business model for the enterprise he plans to launch upon graduation.

Evaluating a Business Idea in Today’s Music Industry

In this discussion, Loyola University, New Orleans music business professor and entrepreneur George Howard evaluates the strengths and weaknesses of student Alex McConduit

Strategies for Creating a Hip-Hop Production Company

In this discussion, Loyola University, New Orleans music business professor and entrepreneur George Howard advises student Kelvin Brown on the formation of his hip-hop production company, Third Shift Entertainment. Howard describes the three major types of business entities (sole proprietorship, corporation, and limited liability company (LLC)), and offers suggestions on which will best protect Brown
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