Legendary Drummer Martin Atkins on How He Came to Join Public Image Ltd.
In this segment of a Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins addresses an audience question about how he became a member of Public Image Ltd.
The Concept of Giving Music Away
In this segment of a Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins examines the recent trend toward giving music away for free, and offers his ideas on how this will affect music marketing strategies going forward.
Using Art to Create Long Term Value in a Promotional Piece
In this segment of a Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins talks about why it pays to spend time on your marketing strategies
The Importance of Having a Diverse Skill Set
In this segment of a Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins explains his
Loyola University Music Industry Program Series: A Conversation with Martin Atkins
In this installment of the Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins shares his thoughts on how to effectively promote tours and market recorded music in today
Strategies for Success as a Touring Musician
In this segment of a Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins shares some strategies for success as a touring artist, from starting small to learning how to be accountable for your actions.
