Category Archives: Professionalism

Music Industry Forum – Kerry O’Neil


John Paul interviews Kerry O’Neil, Nashville music giant and founder of Big Yellow Dog Music. He has worked in all facets of the music industry and does consulting for some of the tops acts in the U.S. music scene.

Music Industry Forum – Steve Smith


John Paul interviews Steve Smith, Music Editor for Time Out New York about his job, his career in the industry and his love of music of all genres.

Music Industry Forum – Getting Financed


Adele London of the Good Work Network, Small Business Development Center, Lang Le if the ASI Federal Credit Union, and John J. Atkinson of Seedco Financial talk to students about how to get their businesses funded.

Strategies for Success as a Touring Musician


In this segment of a Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins shares some strategies for success as a touring artist, from starting small to learning how to be accountable for your actions.

Using Art to Create Long Term Value in a Promotional Piece


In this segment of a Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins talks about why it pays to spend time on your marketing strategies

Marketing Strategies in a Tour Environment


In this segment of a Loyola University, New Orleans Music Industry Studies lecture series, musician and industry veteran Martin Atkins reveals the true nature of marketing while on tour.

Terence Blanchard on Keeping a Positive Attitude


Jazz musician Terence Blanchard discusses the importance of professionalism, an open mind, and a positive attitude in living the life of a working musician.

Loyola University Forum with Terence Blanchard


Grammy award winning musician and composer Terence Blanchard, his manager Robin Burgess, and tour manager Vincent Bennett speak to students at Loyola University.

Applying for an Internship


Jan Moppert from Loyola University New Orleans College of Business discusses applying for an internship. She explains that an internship will help get a foot in the door, build your network, and allows an employer to see your work ethic. An internship also gives you tangible work experience.

References in Your Resume


Jan Moppert from Loyola University New Orleans College of Business discusses references in your resume. She explains it is important to get your references in order before going into an interview. Use your references as part of your sales team and make sure they are aware that you are putting them down as a reference.